Continuing on from the work on 'No News Is Good News' we has to create a mail shot to send out to suitable, specific audience to either Inform, Instruct, Persuade or Promote.
From the feedback i gathered on the message and interpretation it was very apparrent many people did not know who Terry Gilliam was, because of this i have chosen to promote his new film to gain recognition of his work.
I wanted the piece to be interactive and creative allowing the recipent to develop their own imagination which is one of Gilliams main targets from his own work.
Sketchbook pages
I wanted the piece to be interactive and creative allowing the recipent to develop their own imagination which is one of Gilliams main targets from his own work.
Sketchbook pages
Final Piece
The mailshot was an invitation to a private showing of his new film 'The Imaginarium Of Doctor Parnassus, i was very specific with the recipents of the invitation, targetting people that would appreciate and understand his work and explore it.
I tried to keep the mailing list to the same theme as the invitation, using the same stock, colours, type and images.
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