The Body Shop-
Retail, Packaging, Working with an existing brand, structured brief, creating an experience
Mutton Quad-
Food/ Retail industry, creating an experience,
Fedrigoni-
Audience being Fashion Industry, Crafting, Editorials
78rpm -mp3-
Music industry, personal experience, retail item, music videos
Dixon Baxi-
motion graphics, idents...
I AM AWARE OF WHAT DRAWS ME TO BRIEF, EITHER THE SUBJECT BEING RETAIL/ FASHION/ FOOD, OR THE ABILITY TO PRODUCE AN OUTCOME FOR SALE IN THESE INDUSTRIES. ALSO PACKAGING/ INTERIOR AND (THE OFF ONE OUT) MOTION GRAPHICS. ALSO I LIKE VERY RIGID BRIEFS AS I FIND THIS ALLOWS ME O BE MORE CREATIVE, THE IDEA OF AN OPEN BRIEF SCARES THE HELL OUT OF ME... TO BE FRANK.
Refining the briefs:
The Mutton Quad-
Subject: Food/ Retail, Small cultured arty cafes
Problem
Product
Range
Media
The Body Shop-
Subject: Ethical retail cosmetics
Problem:
Product
Range
Media
Fedrigoni-
Subject: Fashion Industry, Publising
Problem
Product
Range
Media
78rpm-mp3-
Subject: Song writing, Personal experience,
Problem
Product
Range
Media
Dixon Baxi-
Subject: Entertainment TV
Problem
Product
Range
Media
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