How does it spread?
This was a collaborative project with Lizz Ibbotson and Ellie Neil-Mee
Our concept was that people should give more.
our initial ideas were to base it on the giving more of yourself, more to society, to charity, giving love.
Our idea was that gifts shouldn't cost the world, giving is from the heart and a token of your love.
By giving more of ourselves we can spread positivity throughout society, the more we give the more we get back in return.
Gifts are given throughout the year Christmas, Birthdays, Easter, Mother/Fathers day, Christenings, Weddings
We started by sending out a questionnaire to see the issues with giving gifts. Asking 30 people of mixed age, gender and social class.
How much do you usually spend on a gift?
£0-£10 = 6 £10-£20 = 16 £20-£30 = 5 £30-£50 = 0 £50-£100 = 2 £100+ = 1
What do you like to recieve as a gift?
Money= 10 Games= 0 Clothes/Jewellery= 10 Toilettries= 0 Handmade items= 10
Would you give gifts more if they cost less or were free?
Yes=22 Just the same as before=8
How does giving a gift make you feel?
Caring, happy, boosts self esteem, skint
How does recieving a gift make you feel?
Loved, happy, excited, special, important.
Thinking about our audience, who do we need to target?
people whilst out shopping, on the build up to christmas when money becomes an issue, children/ teens who can't afford presents, people who love crafting and homemade items
Asking a group of 30 Where do you get gifts from?
We started by sending out a questionnaire to see the issues with giving gifts. Asking 30 people of mixed age, gender and social class.
How much do you usually spend on a gift?
£0-£10 = 6 £10-£20 = 16 £20-£30 = 5 £30-£50 = 0 £50-£100 = 2 £100+ = 1
What do you like to recieve as a gift?
Money= 10 Games= 0 Clothes/Jewellery= 10 Toilettries= 0 Handmade items= 10
Would you give gifts more if they cost less or were free?
Yes=22 Just the same as before=8
How does giving a gift make you feel?
Caring, happy, boosts self esteem, skint
How does recieving a gift make you feel?
Loved, happy, excited, special, important.
Thinking about our audience, who do we need to target?
people whilst out shopping, on the build up to christmas when money becomes an issue, children/ teens who can't afford presents, people who love crafting and homemade items
Asking a group of 30 Where do you get gifts from?
-shops =16
-internet =10
-ebay =3
-ebay =3
-catalogues =1
-magazines
-carboot sales
-the market
-carboot sales
-the market
(Insert 3 crit boards)
What: Encourage people to give more without spending money
Why: Gifts spread happiness and shouldn't cost the world. We need to remember the true meaning of giving
Who: Mainly children and teenagers as this is the group hit hardest when it comes to money
How: Create shopping list style gift ideas, handouts and website
Where: On the main shopping streets on the lead upto Christmas then supported with a website for the rest of the year
What: Encourage people to give more without spending money
Why: Gifts spread happiness and shouldn't cost the world. We need to remember the true meaning of giving
Who: Mainly children and teenagers as this is the group hit hardest when it comes to money
How: Create shopping list style gift ideas, handouts and website
Where: On the main shopping streets on the lead upto Christmas then supported with a website for the rest of the year
...
...
...
(Sketchbook pages)
Liz's illustrations of gift ideas
Liz's illustrations of gift ideas
Handout- Birthday Ideas!
Outside
Inside
Website
....(Insert images)....
Business Card
(credit card size will fit into purse and remind you when you go shopping that you don't have to spend money)
Front
Back
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